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Senior Product & Brand Manager

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  • Ref: JC5047

Senior Product & Brand Manager -  Fantastic opportunity for a Senior Product & Brand Manager to join one of the region’s largest commercial employers.  As Senior Product & Brand Manager you will take full ownership of the brand and be responsible for brand activation and driving an effective brand campaign and strategy.

Senior Product & Brand Manager responsibilities include...

  • Ongoing review of brand image, ensuring consistency throughout
  • Develop and implement a full marketing strategy (Media, Creative, Brand) to drive awareness and consideration across all channels
  • Determine appropriate approaches to content and creative
  • Drive awareness of the brand, products and services
  • Own the Customer Journey
  • Create a messaging strategy for each of the key marketing channels
  • Evaluate sponsorship opportunities
  • Analyse and report upon data, sales and promotional performance
  • Utilise web analytics and media analytics to provide insights and recommendations

Senior Product & Brand Manager requirements include...

  • Strategic level experience of working as a Brand Manager/Senior Brand Manager/Product Manager, Brand Marketing Manager in a B2C environment
  • External Agency Management experience
  • Highly commercial, analytical and results driven

The role of Senior Product & Brand Manager is a strategic level appointment and my client is looking for a highly competent and experienced candidate who is able to hit the ground running and really take ownership for their Brand.  In return my client offers a highly competitive package for the region and the opportunity to progress with the business.  Please get in touch with Jo at Cathedral Appointments asap if you feel you have the right background/experience.

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